{"id":7449,"date":"2025-07-24T11:53:15","date_gmt":"2025-07-24T16:53:15","guid":{"rendered":"https:\/\/centrosloyolacuba.org\/loyolareina\/?p=7449"},"modified":"2025-07-24T13:11:03","modified_gmt":"2025-07-24T18:11:03","slug":"manual-emprendelo-lanzamiento-centro-loyola-reina","status":"publish","type":"post","link":"https:\/\/centrosloyolacuba.org\/loyolareina\/manual-emprendelo-lanzamiento-centro-loyola-reina\/","title":{"rendered":"Manual Empr\u00e9ndeLo: Nueva herramienta para emprendedores cubanos"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"lanzamiento-del-manual-emprendelo-en-el-centro-loy\">Lanzamiento del manual EmprendeLo en el Centro Loyola Reina<\/h2>\n\n\n\n<p>El equipo del proyecto <strong><a href=\"https:\/\/centrosloyolacuba.org\/loyolareina\/incuba-empresas\/\" target=\"_blank\" rel=\"noreferrer noopener\">InCuba Empresas<\/a><\/strong>, del <strong><a href=\"https:\/\/centrosloyolacuba.org\/loyolareina\/\" target=\"_blank\" rel=\"noreferrer noopener\">Centro Loyola Reina<\/a><\/strong>, present\u00f3 oficialmente el manual <strong><em><a href=\"http:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/EmprendeLo.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">EmprendeLo: L\u00e1nzate a So\u00f1ar<\/a><\/em><a href=\"EmprendeLo: L\u00e1nzate a So\u00f1ar,\">,<\/a><\/strong> una gu\u00eda creada desde y para el ecosistema emprendedor cubano. El lanzamiento fue liderado por sus autoras: Madelaine Rodr\u00edguez Rojo, coordinadora del proyecto, y Claudia Bernal Mendoza, asesora de emprendimientos, quienes compartieron sus experiencias como emprendedoras, as\u00ed como el deseo de construir el recurso que les habr\u00eda gustado tener al iniciar su camino empresarial.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><a href=\"http:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Madelaine-Rodriguez-Claudia-Bernal.webp\"><img fetchpriority=\"high\" decoding=\"async\" width=\"720\" height=\"480\" src=\"http:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Madelaine-Rodriguez-Claudia-Bernal.webp\" alt=\"Madelaine-Rodriguez-Claudia-Bernal\" class=\"wp-image-7456\" srcset=\"https:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Madelaine-Rodriguez-Claudia-Bernal.webp 720w, https:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Madelaine-Rodriguez-Claudia-Bernal-300x200.webp 300w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"objetivos-y-contenido-del-manual-emprendelo\">Objetivos y contenido del manual EmprendeLo<\/h2>\n\n\n\n<p><em>EmprendeLo<\/em> surge de necesidades detectadas en los espacios formativos del Centro Loyola Reina y propone una ruta clara de crecimiento personal y emprendedor. Aborda temas como el autoconocimiento, la gesti\u00f3n emocional, el an\u00e1lisis con la matriz DAFO, la definici\u00f3n de objetivos SMART, as\u00ed como el manejo de procesos contables, gesti\u00f3n financiera, networking, creaci\u00f3n de marca, canales de promoci\u00f3n y responsabilidad social empresarial. Su enfoque integral busca acompa\u00f1ar a quienes deciden emprender desde una perspectiva contextualizada, pr\u00e1ctica y humana.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"panel-de-presentacin-y-construccin-de-comunidad\">Panel de presentaci\u00f3n y construcci\u00f3n de comunidad<\/h2>\n\n\n\n<p>En el panel de presentaci\u00f3n participaron tambi\u00e9n Sandra Rivero, coordinadora de la red agroecol\u00f3gica Siembra y Comparte, y Javier D\u00edaz, asesor de emprendimientos, ambos miembros del equipo InCuba. Junto a ellos, intervino Dialvys Rodr\u00edguez, en representaci\u00f3n del equipo de investigaci\u00f3n de nuestra instituci\u00f3n. A trav\u00e9s de sus aportes se resalt\u00f3 la importancia de construir comunidad y redes colaborativas entre emprendedores que enfrentan desaf\u00edos comunes en contextos sociales complejos.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><a href=\"https:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Panel-de-presentacion.webp\"><img decoding=\"async\" width=\"750\" height=\"500\" src=\"https:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Panel-de-presentacion.webp\" alt=\"\" class=\"wp-image-7460\" srcset=\"https:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Panel-de-presentacion.webp 750w, https:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Panel-de-presentacion-300x200.webp 300w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"una-herramienta-viva-que-inspira-y-acompaa\"><br>Una herramienta viva que inspira y acompa\u00f1a<\/h2>\n\n\n\n<p>El manual pretende ser una herramienta viva, de consulta habitual, una gu\u00eda que no solo instruya, sino que inspire. Como cierre de la publicaci\u00f3n, el ep\u00edlogo fue redactado por Dialvys Rodr\u00edguez y Mar\u00eda Luisa Ventosa, integrantes del equipo de investigaci\u00f3n del Centro Loyola Reina. Desde una mirada reflexiva, aportan una perspectiva profunda sobre el bienestar, el emprendimiento y el impacto social que puede generar el emprendimiento comunitario en Cuba.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"acceso-a-la-versin-digital-y-cierre\">Acceso a la versi\u00f3n digital y cierre<\/h2>\n\n\n\n<p>Tambi\u00e9n destacan el papel transformador que esta herramienta puede asumir en el crecimiento personal, colectivo y social de quienes emprenden con prop\u00f3sito. La versi\u00f3n digital del manual est\u00e1 disponible en el sitio web del Centro Loyola Reina, y puedes acceder a trav\u00e9s del enlace siguiente: <strong><em><a href=\"http:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/EmprendeLo.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">EmprendeLo: L\u00e1nzate a So\u00f1ar<\/a><\/em><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Lanzamiento-manual-EmprendeLo01.webp\"><img decoding=\"async\" width=\"640\" height=\"427\" data-id=\"7466\" src=\"https:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Lanzamiento-manual-EmprendeLo01.webp\" alt=\"\" class=\"wp-image-7466\" srcset=\"https:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Lanzamiento-manual-EmprendeLo01.webp 640w, https:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Lanzamiento-manual-EmprendeLo01-300x200.webp 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Lanzamiento-manualEmprendeLo03.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"618\" data-id=\"7468\" src=\"https:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Lanzamiento-manualEmprendeLo03.webp\" alt=\"\" class=\"wp-image-7468\" srcset=\"https:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Lanzamiento-manualEmprendeLo03.webp 640w, https:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Lanzamiento-manualEmprendeLo03-300x290.webp 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Lanzamiento-manual-EmprendeLo02.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"427\" data-id=\"7467\" src=\"https:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Lanzamiento-manual-EmprendeLo02.webp\" alt=\"\" class=\"wp-image-7467\" srcset=\"https:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Lanzamiento-manual-EmprendeLo02.webp 640w, https:\/\/centrosloyolacuba.org\/loyolareina\/wp-content\/uploads\/2025\/07\/Lanzamiento-manual-EmprendeLo02-300x200.webp 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/a><\/figure>\n<\/figure>\n<p>Visitas: 475<\/p>","protected":false},"excerpt":{"rendered":"<p>El equipo del proyecto InCuba Empresas, del Centro Loyola Reina, present\u00f3 oficialmente el manual EmprendeLo: L\u00e1nzate a So\u00f1ar, una gu\u00eda creada desde y para el ecosistema emprendedor cubano&#8230;<\/p>\n","protected":false},"author":3,"featured_media":7452,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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